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Guide

Holiday shopping 2024

7 trends and strategies for more online sales in less time

With the shortest holiday season since 2019, online retailers have just 27 days to make an impact. Consumers are juggling tight shopping schedules and high living costs, making them more selective than ever.

Holiday trends you can expect:

  • The biggest year yet for mobile eCommerce
  • 1 in 3 orders fulfilled through buy online, pick up in store
  • 63% more purchases when consumers can earn loyalty points
  • 53% interested in using generative AI for gift ideas
  • High cart abandonment to find better prices

Discover other key trends and get insights on digital tools to attract busy shoppers. Plus, it includes a 5-minute checklist to audit your onsite search and ensure it’s holiday-ready. Identify weaknesses and make adjustments before the rush begins!

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